Jess Natale
Jess Natale’s Participation in the Pro-Hamas Encampment at Columbia University (Columbia)

Jess Natale [Jessica Michelle Natale] participated in the pro-Hamas encampment at Columbia in April 2024. Natale has also expressed support for terrorism and spread hatred of Zionists, Israel and America.
Jess Natale, an online influencer with over 3 million Instagram followers, participated in a protest outside the Columbia encampment in April 2024. That same month, Natale also posted [slides 40, 42, 46] multiple videos of anti-Israel protests at Columbia on her Instagram Stories Highlights.
The encampment was also in support of the Boycott, Divestment, Sanctions (BDS) movement.
Columbia is located in New York, New York.
On April 17, 2024, Columbia students and anti-Israel activists set up a pro-Hamas “Gaza Solidarity Encampment” on the university's main lawn. Many participants were arrested and the encampment featured multiple violent incidents, including taking over a campus building and taking a university worker hostage.
Activists protested Israel’s war against Hamas and demanded that Columbia “divest from companies and institutions that profit from Israeli apartheid, genocide and occupation…”
The action had reportedly been planned for months and was organized by the Columbia University Apartheid Divest (CUAD) coalition. The encampment was also organized by Columbia’s banned pro-Hamas activist group Students for Justice in Palestine (SJP) and the university chapter of Jewish Voice for Peace (JVP). Activists reportedly received training from National SJP and other anti-Israel organizations.
Among the encampment leaders was Columbia student Khymani James who had said [00:00:25]: “Zionists…They are nazis!... They’re supporters of genocide! Why would we want people who are supporters of genocide to live?... Be glad, be grateful that I am not just going out and murdering Zionists.” Aidan Parisi, another encampment leader, responded to Columbia’s demand to disband the encampment by declaring online that: “COLUMBIA WILL BURN.”
The encampment was forcibly dismantled at the directive of Columbia’s president and administration. The NYPD [New York Police Department] entered the area, cleared the encampment and arrested more than 100 protestors, approximately 80 of whom were Columbia students. The students were charged with trespassing and suspended from Columbia indefinitely.
The next day, activists created a new encampment. When divestment negotiations with Columbia failed, protesters illegally forced their way into the university’s Hamilton Hall on April 30, 2024. They smashed [00:00:55] through a glass-paneled door, broke security cameras, threw university property out of the windows and unfurled [00:00:01] a banner in the building’s wall that read: “INTIFADA,” a term in Arabic for uprising or insurrection that carries the connotation of violence.
While barricading themselves in the building, agitators kept three Columbia custodians hostage and stopped them from leaving. When the NYPD raided and dismantled the encampment a second time, they arrested more than 100 students, nearly half of whom were reportedly not affiliated with Columbia.
NYPD shared on Twitter photos of objects the police found in Hamilton Hall. These included knives, hammers, gas masks, ropes and a pamphlet that read [video 1]: “...DISRUPT/RECLAIM/DESTROY zionist business interests everywhere! DEATH TO ISRAELI REAL STATE! DEATH TO AMERICA!...LONG LIVE THE INTIFADA!”
Just outside the encampment area, Jewish students were called [slide 2]: “Uncultured a** b**ches!” and were told to “Go back to Europe!” Activists also said [slide 3] to them: “Yahoodim [Jews], yahoodi [Jew], f**k you!” and “Stop killing children!” as they walked from campus to their dorm rooms.
Also just outside the encampment area, anti-Israel activists chanted [slide 5]: “Ya Hamas, ya habib, odrob, odrob Tel Aviv! [Oh Hamas, oh loved one, strike, strike Tel Aviv!]”, a chant that celebrates Hamas rocket attacks against Israel.
An activist just outside the encampment area held [photo 4] a sign that said, referring to the Izz ad-Din al-Qassam Brigades, Hamas’s military wing: “AL-QASAM’S NEXT TARGETS.” Her sign contained an arrow pointing to a pro-Israel crowd.
On May 31, 2024, Columbia SJP announced that its activists had set up a third encampment at the university. At the encampment, protesters reportedly displayed on a big screen a video that portrayed Hamas as a peace-seeking organization and made a sign that contained an inverted red triangle, a symbol in support of Hamas.
The Columbia encampment reportedly inspired a wave of protest encampments across North American campuses, where pro-Israel students were blocked or restricted from campus facilities. Jewish students were reportedly harassed in several other ways.
The encampment was one of over 140 pro-Hamas and anti-Israel college encampments set up in North America, and over 20 more globally, in the spring of 2024. The first began on April 17, 2024, at Columbia University. The encampments were unofficially known as the “student intifada,” borrowing a term associated with terrorist violence.
Protesters harassed Jewish students, blocked Jews from campus facilities and shouted anti-Semitic slogans. They occupied campus grounds, in many cases illegally, caused property damage, violently took over buildings, celebrated terrorism and promoted the Boycott, Divestment, Sanctions (BDS) movement.
Activists set up encampments to oppose Israel’s right to wage war against the Hamas terror group following October 7, 2023, when Hamas murdered approximately 1,200 people, including 32 American and 8 Canadian citizens. Hamas also kidnapped 252 people, including 11 Americans and the bodies of 2 murdered Canadians. As of May 26, 2024, 125 hostages remained in Hamas captivity.
For more information on the October 7, 2023 terror attacks, see the Canary Mission page on Hamas.
On July 7, 2024, Natale posted [slide 3, photo 3] on Instagram a photo with the words: “🔻GLORY TO THE RESISTANCE 🔻” spray-painted on a wall. The same photo appeared [slide 75] on July 4, 2024, on her Instagram Stories Highlights titled: “PS [Palestine].”
Among Palestinians and anti-Israel activists, the term “resistance” is a euphemism for nationalistic terror and is used to glorify and encourage anti-Israel and anti-Semitic violence.
The inverted red triangle is a symbol showing support for Hamas and Palestinian terrorism. It was first used by Hamas during the October 7, 2023, Hamas terror attacks to signify an Israeli target.
On June 7, 2024, Natale posted [slide 1, photo 1] on Instagram a photo of activists at an anti-Israel protest making the triangle sign with their hands.
On May 27, 2024, Natale posted [slide 39] on her Instagram Stories Highlights titled: “PS,” a photo of a sign that read: “GLORY TO THE MARTYRS / LONG LIVE THE PALESTINIAN RESISTANCE.”
On March 13, 2024, Natale posted [slide 26] on her Instagram Stories Highlights titled: “PS,” a video of a protest at Grand Army Plaza, New York, in which anti-Israel activists chanted: “There is only one solution - Intifada…”
The term “intifada” translates from Arabic as “uprising” or “insurrection” and carries the connotation of terrorist violence, including suicide bombings, hijackings, shootings and stabbings.
On October 28, 2023, Natale posted [slide 4] on her Instagram Stories Highlights titled: “PS,” a photo of an anti-Israel protest where two children held a sign that read: “F**K ZIONISTS.”
Natale captioned the photo: “the kids are alright!!!”
On October 20, 2023, Natale posted [slide 3] on her Instagram Stories Highlights titled: “PS,” a video of an anti-Israel protest where activists chanted: “From the River to the Sea, Palestine will be Free!”
“From the River to the Sea, Palestine will be Free,” is a chant used [00:02:52] to call for the elimination of the State of Israel.
On April 22, 2024, Natale posted [slide 37] on her Instagram Stories Highlights titled: “PS,” a video of a protest at New York University where activists chanted: “Brick by brick, wall by wall, Israel will fall!” and “We will free Palestine within our lifetime!”
Natale captioned the video:: “the students give me hope.”
On April 26, 2024, Middle East Eye (MEE) published on YouTube an interview with Natale where she said [00:46:40]: “We need to abolish Israel…”
On July 4, 2024, “so.informed,” Natalie’s anti-Israel Instagram platform, posted a graphic of a crumbling and burning Washington Monument in Washington, D.C., with the American and Israeli flags on fire below it. The image was captioned with the words: “ALL EMPIRES WILL FALL.”
Jess Natale is a supporter [slide 8] of the Boycott, Divestment, Sanctions (BDS) movement.
As of November 2024, Natale’s LinkedIn profile said she was the founder of the anti-Israel and anti-American online platform, So Informed. As of the same date, So Informed’s Instagram account had 3.1 million followers.
In June 2024, So Informed partnered with the pro-terror organization Within Our Lifetime (WOL) by co-organizing an anti-Israel protest at Cornell University.
As of November 2024, Natale’s LinkedIn also said she owned Avanti Marketing NYC, “a boutique marketing company based out of New York City.”
In MEE’s April 2024 interview with Natale, she said [00:05:07] she worked at “a nonprofit that is focused on prison abolition.”
As of November 2024, Natale’s Instagram bio indicated she was located in Brooklyn, New York.